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The Great Outdoors Awards celebrate the people, products and organisations that contribute to our enjoyment of the hills and mountains. The Hi-Tec ZUUK was nominated from the magazine’s readers, the general public and the outdoor clothing and equipment industry. Shortlisting and voting was carried out by an expert panel of Outdoor loving enthusiasts including The Great Outdoors Editor Chris Townsend, the Outdoors Industry Association’s Andrew Denton and renown outdoors blogger Andy Howell.
Frank van Wezel, Hi-Tec Founder and Chairman, comments, “Everyone at Hi-Tec is extremely proud of receiving such a prestigious award. The ZUUK is a truly innovative, unique and fun product which has grabbed the imagination and attention of consumers around the world and we are all delighted that it has been recognised. This award, I believe, is a direct result of the significant investment in people, product development and marketing which has been injected over the past 2 years. The creation of an award winning, industry leading break-out product such as the ZUUK will indeed drive our brand with great strength into the future.”
HI-TEC OFFICIALLY HAVE THE BEST PRODUCT OF 2013!