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Powertraveller Revamps Range Following Acquisition

Wednesday 14th June 2017

Award-Winning British Power Brand Releases New Product Line Ahead of OutDoor Show

UK power brand Powertraveller has launched a new range of portable charging products following an acquisition at the end of January 2017 by Memory Experts International Group.

Memory Experts International Inc. (MX) is a global company that has been designing & manufacturing products for the electronics industry for over 20 years. The company has established itself as a strong niche market player servicing major OEMs, Distributors & Resellers with a wide array of products and services delivered from 6 locations throughout the world.

Gerard Reusing, MX Chief Executive Offer, said "We are thrilled to add Powertraveller to our family of companies, brands and services, as this enhances our vision of becoming a market leader in niche markets and products.

Our mission is to exceed customer expectations through excellence, integrity and performance."

As part of re-developing the brand, Powertraveller has also partnered with Red Bull X-Alps 2017 – following on from a successful 2015 collaboration.

Hailed as the world’s toughest adventure race, 32 athletes must race a straight-line distance of more than 1,000km across the Alps by foot or by paraglider.

Throughout the grueling race, Powertraveller will be supplying the Red Bull X-Alps athletes with product to keep their essential devices charged.

Powetraveller will continue to be based at the Alton office in Hampshire and the company will be expanding the existing team over the coming months.

Powertraveller will be showcasing the new range at the OutDoor Show, held in Friedrichshafen, Germany next month.